Senior Manager, Content, NRR

Toddle is a teacher-built, AI-first teaching and learning platform that goes beyond a typical LMS. We help educators streamline their entire workflow – from curriculum planning and assessments to student portfolios, gradebook, progress reports and family communication – all from one intuitive interface.

In the past two years, we’ve deeply embedded AI across our entire platform to reduce teachers’ administrative workload and help them focus on what really matters: delivering meaningful, personalised instruction. Whether it’s planning lessons, assessing student work, or writing report cards, Toddle AI is built to support teachers in all their work.

Today, 2,000+ schools and districts across 100+ countries use Toddle to simplify and elevate their teaching. We are backed by leading global investors, including GSV and Sequoia Capital.

Here’s what you’ll be doing

TOFU Content:

• Create landing pages, email copies, and social media posts for new AI add-on launches.
• Own and execute the social media strategy for the vertical – spotlighting schools, educators, and product videos for AI.

MOFU Content:

• Write blogs highlighting specific use cases, such as the AI tutor library.
• Create product videos to showcase practical use cases of different AI add-ons.
• Maintain and regularly update add-on landing pages.
• Develop brochures, stickers, and other collateral to support sales visits.
• Work closely with sales to create and maintain decks, competitor battle cards, and FAQs for key add-ons

BOFU Content:

• Interview users and convert them into video testimonials and written case studies.

Branding Projects:

• Own and execute the overall brand initiatives for Toddle’s work with AI (think AI awards for Educators, Toddle AI Wall of Love)
• Produce the first edition of the “State of AI in Schools” report and establish it as a recurring annual property. This includes – survey design, analysis, and final publication.

What will make you a great fit:

• You’re comfortable working across formats. Landing pages, case studies, social posts, and more.
• You write with empathy and craft emotive content that resonates deeply with educators
• You can translate complex product features into clear, benefit-driven stories for educators
• You bring structure to ambiguity and can independently drive projects from idea to completion
• You write with empathy, emotive content. Educators are very emotive so it needs to resonate
• You care about quality, work fast, and thrive in a collaborative environment

Bonus, if you:

• Are an educator who has used Toddle in your classroom or leadership role
• Have worked as a writer in an edtech company and understand the landscape deeply

Is This You?

• 3-5 years of experience in content creation (preferably in edtech or education sectors).
• Exceptional writing skills, with a talent for crafting engaging emails, and content pieces.
• Educators with the required skillset are encouraged to apply.
• Comfortable working in a fast-paced, dynamic environment.
• Ability to give direct, empathetic feedback.
• Location – Global (100% remote)

Excited about the role?

• Flexibility at work: Work from anywhere—home, a co-working space, a café, or even the hills.
• Blocked “no-meeting hours” to enable uninterrupted, focused work.
• Exposure to diverse learning opportunities: Work across different projects and teams to develop skills outside of your core expertise.
• Learning budget: Access to a small budget for books, online courses, and subscriptions.
• Industry-best leave policy:
• No cap on the number of sick or casual leaves.
• Special paid leaves for childbirth, weddings, and more.
• No bell-curve performance evaluations: We hire the best, and we trust you to deliver your best.
• A fun and diverse team to collaborate and grow with.

Still With Us? Here’s the Process:

1. Shortlisting: We’ll review your application and assess it for a fit.
2. Initial Response: If shortlisted, you’ll hear from us within 2–3 days of submission.
3. Interview Rounds: We typically conduct 2–3 rounds of interviews, a written assignment, and deep reference checks.

We value everyone’s time and make it a point to communicate proactively at all stages of your application. If you have questions, feel free to reach out to us at any time.